PlanMedia vs a scheduler

A scheduler publishes your posts. PlanMedia makes them first.

A social media scheduling tool needs finished posts: you design, write and upload, and it publishes at the time you set. PlanMedia starts one step earlier. It plans the month and makes every piece from your products, and then it schedules and publishes what you approve.

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Side by side

Scheduling toolPlanMedia
The planYou make itThe Strategist plans the month
Pictures and videoYou make and upload themMade from your own product photos
CaptionsYou write themWritten in your brand voice and languages
ApprovalVaries by toolBuilt in: nothing publishes without it
PublishingAt the time you setAt the hour the plan chose, which you can move

When a scheduler is enough

If you already have a designer and a copywriter producing everything, and you only need it posted on time, a scheduling tool does that job. If producing the content is the hard part, which for most brands it is, a scheduler leaves the hard part with you.

Questions people ask

Does PlanMedia schedule posts like a scheduling tool?

Yes. Approved pieces publish on their day and hour to Instagram, Facebook, TikTok, YouTube, X and LinkedIn, and you can move any piece before it publishes.

Can I upload my own posts to PlanMedia?

Yes. You can add a piece by hand on any day, with your own picture, and it goes through the same approval and publishing.

Do I still need a designer?

Not for the monthly rhythm. PlanMedia makes the pictures and films from your product photos. A designer is still useful for campaigns that need original artwork.